Digitalization and export maturity of small and medium enterprises: Bibliometric analysis and illustration

Document Type : Original Article

Authors

1 Faculty of Economics and Administrative Sciences, Mazandaran University, Babolsar, Iran

2 Associate Professor of Business Administration, Yazd University Academic Member.

3 Faculty of Economics and Administrative Sciences, Mazandaran University

Abstract

Digitalization affects many organizational strategies of a company, including the development of market opportunities, and is known as an element that strengthens the internationalization of small and medium-sized enterprises. However, the use of digital technologies requires investment and changes in the internal procedures of a company through the mobilization of new resources based on digitalization and the use of special capabilities for their management. Research on the impact of digitalization on the export maturity of SMEs is scattered and there is a need for a comprehensive research on the past research trend and the future trend of this topic. This study is a bibliometric analysis using Vosviewer software, with the aim of reviewing published scientific products and drawing a scientific map in the field of digitization and export maturity of small and medium companies, which investigated this field using 240 articles indexed between 1984 and 2022. To conduct this study, co-authorship analysis, co-citation analysis and co-occurrence analysis were used for network analysis. In the end, according to the analyzes carried out, five main topic clusters were identified, which include organizational resources based on digitalization, organizational capabilities based on digitalization, dimensions of export maturity, export and internationalization, and sustainable development; According to the trend of the articles, we can expect the field of sustainable development to attract more attention in the coming years.

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Main Subjects

References

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  • Receive Date: 15 March 2023
  • Revise Date: 04 April 2023
  • Accept Date: 05 April 2023

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