بررسی پیشایندها و پیامدهای کیفیت ارتباط واردکننده و صادرکننده (موردمطالعه واردکنندگان قطعات لوازم‌یدکی شهر بوشهر)

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشجوی کارشناسی ارشد مدیریت بازرگانی، گروه مدیریت، دانشکده ادبیات و علوم انسانی، دانشگاه ملایر، ملایر، ایران

2 دانشیار، گروه مدیریت، دانشکده ادبیات و علوم انسانی، دانشگاه ملایر، ملایر، ایران

چکیده

هدف تحقیق حاضر بررسی پیشایندها و پیامدهای کیفیت ارتباط واردکننده و صادرکننده در مورد واردکنندگان قطعات لوازم‌یدکی شهر بوشهر است. این پژوهش ازنظر هدف کاربردی، ازنظر زمان روش توصیفی- پیمایشی و به لحاظ رویکرد داده ها «کمی» است. جامعه شامل واردکنندگان و صادرکنندگان قطعات لوازم‌یدکی خودرو شهر بوشهر بوده که با روش سرشماری انجام گرفت و 100 نفر نمونه بدست آمد. ابزار گردآوری تحقیق پرسش‌نامه بوده و از پیشینه پژوهش استخراج گردید که پایایی آن از طریق ضریب آلفای کرونباخ مورد تأیید قرار گرفته و مقدار این شاخص برای همه سازه های تحقیق از آستانه قابل‌قبول 7/0 محاسبه شد. برای تجزیه و تحلیل داده های گردآوری شده از دو بسته آماری SPSS 26 و SMARTPLS 3 بترتیب برای دو بخش آماره توصیفی و آماره استنباطی کمک گرفته شد. یافته ها نشان داد که متعیرهای فرصت طبی، تعارض، ارتباط، انطباق و فاصله فرهنگی روی کیفیت رابطه واردکننده و صادرکننده  تأثیر گذار است. همچنین تأیید شد کیفیت رابطه تأثیر معنادار و قوی روی عملکرد ارتباطی و عملکرد مالی واردکننده و صادرکننده  دارد. در آخر پیشنهادهایی برای مدیران و کارشناسان واردکننده و صادرکننده ارائه شد که می‌توان به استقرار سیستم‌های پایش و اعتبار‌سنجی جهت مهار فرصت‌طلبی، نهادینه‌سازی پروتکل‌های مدیریت تعارض در قراردادها و ارتقای ابزارهای ارتباطی هوشمند و مستمر اشاره کرد.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Investigating the Antecedents and Consequences of Importer–Exporter Relationship Quality: A Case of Automobile Spare Parts Importers in Bushehr

نویسندگان [English]

  • Zahra Jafari 1
  • Seyed mehdi MirMehdi 2
1 MSc Student in Business Management, Faculty of Humanities, Department of Management, Faculty of Literature and Humanities, Malayer University, Iran
2 Associate Professor, Department of Management, Faculty of Literature and Humanities, Malayer University, Iran
چکیده [English]

The present study aims to investigate the antecedents and consequences of importer–exporter relationship quality, with a case study of importers of automobile spare parts in the city of Bushehr, Iran. In terms of purpose, this research is applied; in terms of methodology, it is a descriptive–survey study; and regarding its research approach, it is quantitative. The study population consisted of importers and exporters of automobile spare parts in Bushehr. A census sampling method was employed, resulting in a final sample of 100 respondents. Data were collected using a standardized questionnaire. The reliability of the instrument was confirmed using Cronbach's alpha coefficient, with all research constructs exceeding the acceptable threshold of 0.70. Data analysis was conducted using SPSS version 26 and SmartPLS version 3 for descriptive and inferential statistical analyses, respectively. The findings revealed that opportunism, conflict, communication, adaptation, and cultural distance significantly affect importer–exporter relationship quality. Furthermore, the results confirmed that relationship quality has a significant and strong positive effect on both relational performance and financial performance in importer–exporter relationships. Finally, several practical recommendations were proposed for managers and practitioners involved in importing and exporting activities. These include implementing monitoring and verification systems to mitigate opportunistic behavior, institutionalizing conflict management protocols within contractual agreements, and enhancing the use of intelligent and continuous communication tools to strengthen business relationships.

کلیدواژه‌ها [English]

  • Antecedent
  • Consequence
  • Relationship Quality
  • Importer
  • Exporter

مراجع

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نشریه علمی پژوهشی مدیریت کسب و کارهای بین المللی
دوره 9، شماره 2 - شماره پیاپی 2
شماره تابستان 1405
مهر 1405
صفحه 117-146

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  • تاریخ دریافت: 17 تیر 1405
  • تاریخ بازنگری: 31 شهریور 1405
  • تاریخ پذیرش: 04 مهر 1405

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